All modern advertising is done online through websites or social media sites. Advertising is targeted smartly to cell phone users too. Colorful graphics, ads and designs attract both the cell phone users and computer users. Tablet users are on the rise but they are much lesser when compared to PC and cell phone users. Flash software and animations are still in use and not out dated. They have been extensively used for advertising online.
Graphic designing on the merchandise and Corporate Gifts is becoming fast popular now-a-days. It has given a lot of options and ideas in designing. Software like Illustrator, Indesign, Photoshop, Coreldraw, Flash are used extensively in the design and animation field.Background design, Abstract art and effects created in Photoshop are other creativities that need to be mastered.
Growing artists compete or work in the most useful online websites like 99designs.com, logomyway.com, guru.com, designcontest.com, hatchwise.com, freelancer.com, designcrowd.com etc.
Useful website for learners are fiverr.com, deviantart.com, graphicriver.net, design.tutsplus.com are a very good source. Design videos on Vimeo and Youtube will take the learning artist to the next level.
Motion graphics and advertisement are linked to one another. For animation learning students sites such as Adobe.com, Lynda.com, entheosweb.com, hexjibber.com are excellent. Artbeats.com, videohive.net, revostock.com, motionloops.com, motionvfx.com give a great insight into animation and special effects.
A ready made Flash intro is shown for reference. You can buy if needed for any banner creation purpose.
Tips to become a good
graphic designer:
- See the ready designs available as images or stock photos online.
- Look into some of the best graphic design works available online and try to emulate them. As you get more interested try and improve designs.
- Start learning and become an expertise in working with softwares like Coreldraw and Illustrator.
- Spend more time on designing until you feel that work looks professional and clients will agree with it.
- Learn from videos and tutorials available online.
- Color sense is very much necessary for a professional designer.
- Out of the box ideas will take you to the next level.
Advertisement hoardings need conceptualized, stylized and modern designs. Fonts, text and the copy should go with the image used in the design of hoarding ads. Consumer products will have more demand when the ads are meaningful and attractive. Spacing between the text, font size, placing of images and the gap left on the sides, outlines of banner etc. make it look more professional.
